The Spaghetti House
 
http://www.spaghettihouse.com

Profile
The Spaghetti House is a home-grown success story since 1979 pioneering the development of a much-needed mid-market western theme restaurant chain. It has been developed into the largest spaghetti and pasta restaurant chain in Hong Kong and a popular eating-out venue for family, social and business dining.

Product
The Spaghetti House is well known among the local palate for its wide variety of products ranging from the ever-popular pizza and spaghetti to the locally adapted European rice plate as well as the more sophisticated dish of fondue and lobsters. The full range of over 100 menu items daily has been a formula of success.

Place
The Spaghetti House's network covers the tourist and shopping districts alike. Each of the restaurant outlets is instilled with an imported image of a European casual dining restaurant, designed to the highest standard creating a cosy, upmarket and friendly ambience well liked by tourists and locals alike.

People
All staffs in Spaghetti House are well trained and have years of experience in the hospitality and food industry. Numerous service awards were won by our professional service team over the years.

Promotion
To project a trendy and stylish image for customers, the chain carries out different in-store promotional activities as well as mass advertisement through television and the press media. We also arrange regular food festivals for our seasonal products so as to provide the customers with a rotational menu at various seasons. Our mission statement is to become "The Most Preferred Brand" in town.

Prospect
The popularity of The Spaghetti House in the international market is further testified by numerous requests for franchising from South East Asian Countries and as far as the Middle East and the Far East. The Spaghetti House franchise is currently operating successfully in the country of Indonesia with plan to open more franchises in the Asia region.